KAM Workshop

Objective:

To equip Key Account Managers with necessary tools, methods, techniques, strategies, skills and competencies that are directly linked to Business Growth and Client Centricity

Expected Outcomes:

Develop account management & account mining skills skills so KAMs(Key Account Managers) develop & manage Account Strategy
Resp KAMs will develop & present Account Strategy
Implement KAM framework

Target Audience:

BD Team (KAM & Sales), NPD Program Managers

Duration:

3 day classroom session
4 virtual knowledge sessions
4 virtual mentoring sessions

Broad Curriculum:

Introduction to Key Account Management & Client Centric Business Growth
9 Step Key Account Management Process
Performing Account Analysis – I
Performing Account Analysis – II
Account Manager Skills Training

Pedagogy:

All the methods to be covered in the training will be Application, Analysis or Synthesis as per Bloom’s taxonomy.

Aimed at covering tools/techniques by providing step by step hands-on practice on developing KAP (Key Account Plan). This is achieved through guided discovery, self-assessment, structured group and individual exercises, role plays

To conduct KAM workshop in Chennai, Bangalore, Mumbai, Delhi and across India and to know more about the curriculum & structure & customization to your needs, contact us. Contact Us